Pro:Direct Sport

Company profile

Pro:Direct Sport company profile

A leading player in online sports retail, we are always connected, always current and always accessible for athletes everywhere who desire more than the high street can give. Pro-Direct has established, long-standing relationships with the world's leading sports brands including Nike, adidas and Puma and is therefore able to offer many exclusive lines. Established as a company in 1981, we founded the World's largest online football store in 1999, which is now global, shipping out of the UK, Europe and the US to over 200 countries. Our passion, knowledge and experience as multi-specialists allows us to offer an unrivaled choice of products across sports including football, rugby, running, tennis and cricket. Iconic sports fashion is also covered by our Pro-Direct Select fascia. Athletes and sports inspire us every day. Driven by forward-thinking people with a passion to be the best and who always dream big, we’re a company where sports and technology thrive.