AMOS

Company profile

AMOS company profile

AMOS, the Audience Monetisation Operating System, is a B2B2C embedded rewards infrastructure that enables enterprises to monetise their customer bases in ways previously not possible. Large brands with loyal audiences, such as property developers, telcos, schools and utilities, open their customer ecosystems to third-party merchants. Customers earn cashback when they spend with those merchants, but that cashback is redeemable only with the originating enterprise. Merchants acquire customers without ad spend. Enterprises generate revenue rather than fund loss-making loyalty programmes. The only losers are the ad platforms. We coined this "Reverse Loyalty". For decades, loyalty schemes have rewarded customers for spending..... For more information, log in to dureach.com to view the full company profile.