Advertising Standards Authority for Ireland

Company profile

Advertising Standards Authority for Ireland company profile

The Advertising Standards Authority for Ireland is the independent self-regulatory body set up and financed by the advertising industry and committed, in the public interest, to promoting the highest standards of marketing communications, that is, advertising, promotional marketing and direct marketing. Self-Regulation means the adoption by the advertising industry of standards drawn up by and on behalf of all advertising interests. It involves the enforcement of those standards through the commitment and cooperation of advertisers, agencies and media. The objective is to ensure that all commercial marketing communications are ‘legal, decent, honest and truthful’. The rules are set out in..... For more information, log in to dureach.com to view the full company profile.