Abbreviated

Company profile

Abbreviated company profile

Abbreviated shortens SaaS sales cycles with immediate marketing-led growth. Abbreviated is a project by experienced vice president of marketing Adam Kranitz, designed to forge fast, scalable, efficient, and accountable marketing teams. Teams that deliver revenue growth through account-based marketing and by combining data science with product behavior insight to expand usage with existing customers. Adam is an experienced marketing leader adept at building teams that meld sales, marketing, and product data to create clarity out of complexity—forging full-funnel comprehensive marketing frameworks from brand awareness to customer acquisition and retention marketing.