Trendalytics Innovation Labs

Company profile

Trendalytics Innovation Labs company profile

Trendalytics Innovation Labs is a product intelligence engine that surfaces what consumers want today and tomorrow. They empower retailers to drive forward-looking decisions by aggregating and demystifying predictive data. The company's proprietary machine learning and image recognition technology superpowers clients with a 360° lens on consumer demand and market supply inflection points by classifying and translating data across social influencer buzz, online product searches, consumer shopping patterns, and SKU data into actionable merchandise insights. Trendalytics predicts future trends by analyzing millions of data points across search, social media, and e-commerce, grouping them in statistically significant ways, and then extrapolating out the trend curve. They combine the consumer demand signals of search, social, and e-commerce to provide trend predictability that takes the guesswork out of buying and assortment decisions. Trendalytics Innovation Labs was founded in 2013 and is headquartered in New York, NY, USA.