The Perspective

Company profile

The Perspective company profile

While the web was meant to broaden our horizons, the opposite has happened. Social media’s filter bubbles, a fragmented media landscape, fake news, click baits, and the drive to personalization have all narrowed our views. Through its mission to open minds, The Perspective seeks to counter the growing polarization that people all over the world are experiencing (Brexit, the 2016 US presidential election, etc.). We have employed political science, design, psychology, and technology to construct various content formats that compose the website’s unique offering. These features, ranging from our own articles to a gamified challenge, will enable readers to consider contradicting views that might otherwise feel threatening. Readers will also get exposed to content they might not otherwise see. The site (web and mobile web) will touch on current events that range from politics to entertainment. It will also examine long-standing debates spanning a wide variety of topics, from religion to sports. The site was officially launched March 1st, 2017, and for the first few months will publish four items per day, Monday-Friday (days and output will grow as we introduce new features, already in development)