Smartfluence

Company profile

Smartfluence company profile

Smartfluence connects brands with social media influencers through the use of its machine learning algorithm that accurately matches both parties based on a multi-variable model that is tailored to each client's priorities and needs. Smartfluence crunches data across multiple vectors in order to create a proprietary pricing model that allows us to fairly price services offered by a social media influencer, bringing mathematical logic to an otherwise disorganized and arbitrary pricing practice. Smartfluence's campaign management tools provide powerful analytics for each ad set launched through our platform. Brands get full transparency on key metrics regarding their campaigns - they see exactly where their traffic is coming from and how effective their campaigns are, allowing them to adjust accordingly for future iterations. Smartfluence's exchange builds off its ad pricing algorithm to compute fair values for accounts themselves. We seek to be the first account exchange utilizing a bid/ask system with indicators for fair value derived algorithmically, allowing both buyers and sellers to make informed decisions.