Shelly

Bulgaria
Strelcha, Pazardzhik, Bulgaria, 1407

Company profile

Shelly company profile

Shelly, formerly known as Allterco Robotics, offers a variety of smart home devices designed to enhance automation and control in residential environments. The product lineup includes smart relays, sensors, and controllers that enable users to manage lighting, heating, and other systems through mobile applications. Shelly focuses on providing solutions that integrate seamlessly with existing setups, allowing for easy installation and operation without the need for complex wiring. The company emphasizes compatibility with multiple platforms, ensuring users can connect various devices and create customized automation scenarios. Shelly's innovations aim to improve energy efficiency and user convenience in everyday living.

Business identity

Phone number
+359 2 988 7435
Operating status
Active
Company type
For Profit
Employee range
251-500 employees
Revenue range
$10M-$100M
Founded
2004-01-01, Year

Headquarters

Postal code
1407
Country code
BG
Continent
Europe

Capital profile

Funding and company signals

Funding stage
IPO
Funding rounds
1
Total equity funding
$109,864
Last funding
Undisclosed / $109,864 / 2015-10-30
Last equity funding
Undisclosed / $109,864
Investors
1
Lead investors
1
Founders
2
Articles
42
Exited on
2025-06-04

Founders and investors

Founders

Dimitar DimitrovViktor Atanasov

Lead investors

Impetus Capital

Investors

Impetus Capital