Company profile
I Can't Believe It's Not Butter! company profile
I Can't Believe It's Not Butter! goes dairy-free, introducing a vegan version that offers a complete portfolio of garlic spray, baking sticks, and vegan spread. It is a brand of margarine, produced by Upfield and marketed as a substitute for butter. It developed the product in 1979 as a low-cost alternative to butter for the food service industry.
Business identity
- Operating status
- Active
- Company type
- For Profit
- Employee range
- 251-500 employees
- Revenue range
- $10M-$100M
- Founded
- 1981-01-01, Year
Headquarters
- Headquarters
- Victoria, Virginia, United States
- Country code
- US
- Continent
- North America