CATALYST PLANET

Company profile

CATALYST PLANET company profile

CATALYST PLANET is the next-generation media and travel planning platform designed for Gen Z and Millennial audiences at the intersection of storytelling, sustainability, and social impact. It functions as both a high-impact content destination and a curated travel services platform, offering immersive articles, videos, podcasts, and courses alongside bookable sustainable and volunteer-based travel experiences. With a unique editorial voice and a mission-driven ethos, CATALYST PLANET fills a critical gap in the market left by legacy media brands like National Geographic, now repositioned under corporate ownership. Founded by award-winning media entrepreneur Amy Schrier, the company addresses the growing demand among younger audiences for meaningful content and purpose-driven travel. CATALYST PLANET serves the rising generation of “world citizens” who seek not only to explore the globe, but also to understand and engage with it. Topics range from climate justice and refugee rights to global youth culture and ethical travel practices, engaging audiences who care deeply about the world’s most pressing issues. The platform’s business model is anchored by two complementary revenue streams: advertising and sponsorship revenue from mission-aligned brands, and commissions on trip sales through its curated marketplace of vetted sustainable and volunteer trips. Long-term revenue opportunities include branded trip experiences and streaming content, and long term extensions of our brand activity include a community dimension. With an experienced editorial and creative team, strong early traction, and a growing community of engaged users, CATALYST PLANET is positioned to become the go-to global hub for socially conscious travel and media. By blending editorial excellence with transactional functionality, the brand transforms inspiration into action—turning readers into travelers, and travelers into changemakers.