Binho Board

Company profile

Binho Board company profile

Binho Board is a fast-growing sports lifestyle and entertainment company redefining tabletop competition through its flagship game, the Binho Classic. Inspired by global soccer culture and finger-flick games from South America, Binho blends sleek design, skill-based gameplay, and tournament-level intensity into a product that's as fun at home as it is on the competitive stage. Launched in 2019, Binho Board has sold over 90,000 units with a direct to consumer first approach and is now carried by major retailers including Dick’s Sporting Goods, Scheels, and hundreds of independent stores. The company has secured licensing partnerships with global soccer giants such as Paris Saint-Germain, Arsenal, Chelsea, Liverpool. With a product that appeals to families, sports fans, and social gamers alike, Binho is creating a new category of sport — one that merges physical gameplay, global soccer culture, and community-driven competition. The company’s long-term vision is to build the world’s leading tabletop soccer brand through innovative product design, licensed partnerships, and a growing tournament ecosystem.